Bed Bath & Beyond to Acquire Tokens.com for Tokenized Real Estate
Bed Bath & Beyond has agreed to acquire Tokens.com as part of a move into real estate finance and tokenized real-world assets, aiming to pair traditional financial products with blockchain infrastructure.
In a company announcement on Monday, Bed Bath & Beyond said Tokens.com, a blockchain-focused financial infrastructure firm, will be used to build a platform centered on real estate finance, tokenized securities and other real-world assets (RWAs), integrating blockchain technology with regulated financial services.
Bed Bath & Beyond already owns or holds strategic positions in blockchain businesses, including tZERO and GrainChain. Tokens.com will become a wholly owned subsidiary and is expected to leverage the company’s existing regulatory and operational infrastructure across its blockchain holdings.
The planned platform will consolidate traditional and tokenized assets into a single interface, enabling users to view ownership information, estimated valuations, and available liquidity options. It will also support issuer-led tokenization, asset-backed lending, and access to cryptocurrencies.
Capital markets functions such as tokenization, custody, and trading will operate on tZERO, while mortgage and home-equity products will be offered through partners including Figure Technologies.
The company said users who obtain financing through the platform will be able to receive funds in cash or cryptocurrencies, including stablecoins. The platform is targeted to go live by mid-2026, subject to closing conditions.
Bed Bath & Beyond filed for Chapter 11 bankruptcy in April 2023 after prolonged sales declines and began winding down its U.S. retail operations. Overstock acquired the Bed Bath & Beyond brand and intellectual property in a 2023 bankruptcy auction, later rebranding as Beyond Inc. and relaunching Bed Bath & Beyond as an online-focused business, according to Reuters.
Companies expand into tokenized real-world assets
Bed Bath & Beyond’s entry into tokenized RWAs aligns with a broader shift among firms adopting onchain financial infrastructure. In October, Telegram moved into tokenized equities by allowing users to access about 60 tokenized U.S. stocks through a partnership with Backed and Kraken.
ETHZilla (ETHZ), formerly a biotech company that repositioned as an Ethereum treasury business, has also advanced into RWA tokenization through a series of onchain credit arrangements. In December, it acquired a 20% stake in Karus in a $10 million deal to issue tokenized auto-loan portfolios using AI underwriting and took a 15% stake in digital housing lender Zippy to bring manufactured-home loans onchain.
On Dec. 10, Mubadala Capital, the asset management arm of Abu Dhabi’s sovereign wealth fund, said it is working with Kaio to explore putting its private-market investment strategies onchain.
According to RWA.xyz, the tokenized real-world asset market has reached about $24.2 billion in distributed value, up from roughly $6.1 billion on Feb. 3 last year, an increase of nearly 300% year over year.
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